Guest: Dr. Fred_Pescatore
Host: Danielle Lin, C.N. -Science of Your Life
19 Minutes 22 Seconds
Danielle: Hello and welcome. I’m Danielle Lin and this is Science of Your Life, a book and library designed to help you as a formulator, developer, and innovator identify and locate the leading companies in the world offering premium and branded ingredients based on science, proven efficacy, and sustainability. Nearly 25% of Americans deal with fatigue on a regular basis and that number is growing worldwide. Of the 25% more than 1 million people suffer from Chronic Fatigue Syndrome which can persist for months and dramatically effect daily life. Horphag Research recently introduced its patented standardized vitality ingredient, Robuvit, an effective ingredient which is caffeine free, all natural, and it’s a solution for people and individuals looking for superior delivery forms of energy. I personally think that what we’ve seen over the last few years in this category is that it hasn’t even started and it’s about to explode because people are exhausted.
Joining me today is Dr. Fred Pescatore to update us on the exploding category. He is a New York Times bestselling author and one of the nation’s foremost authorities on diet, nutrition, complimentary medicine in a wide range of wellness and lifestyle topics. He is a regular contributor not only to the Danielle Lin Show and contributes more to the world in his journals and his newsletters than almost anybody I know directly related to the industry of nutraceuticals and consumers for setting higher standards. He hails from New York. He has a global practice there and, as I said, is a multi-bestseller that has changed millions of lives. Dr. Pescatore, its always so fun when you’re here so I’m happy to finally get a chance to talk about Robuvit because, honestly, when it first came to market it was so new for Horphag and I had no idea what it really was about. I just kept thinking energy, energy, energy. So, give us the rundown on why this is so important.
Dr. Fred Pescatore: Well, I think it’s really important just as you mentioned. So many people are constantly complaining about how tired they are, how overwhelmed they feel with their lives, and people are looking at products that can do multiple things and help them to do better. So, when you have a product like Robuvit they can help address natural, its natural energy and sports performance enhancement and people like to be proactive about their vitality more than ever before.
Danielle: Why are we so tired? People worked hard for a long time in history, why are we so exhausted now?
Dr. Fred Pescatore: Well, because there’s never any time to turn off, right? Our phones are always on. We are constantly connected. We are receiving email at all times. That’s kind of crazy. You get those alerts on your phone or on your watch now. People are constantly…there’s never a time that people can just shut off and I think that’s why people are so tired because the adrenal glands and the body is just getting so overwhelmed that it just can’t do it. 2
Danielle: Do talk a little bit about Robuvit, its background and where it comes from, and how it could address this caffeine free.
Dr. Fred Pescatore: Well, the beauty of Robuvit is that it is there. It doesn’t have those sort of, you know, people look for energy. They go to things like caffeine often or sugar and then what happens an hour or two later? You crash. Robuvit doesn’t have those types of crashes and so it’s an all-natural product, which I love, it’s the ability to actually do something. It’s an all-natural energy solution for people who want energy and need more energy. You know, you have to remember there’s 10 published, clinical trials just on Robuvit alone and it’s a relatively new ingredient. It has the ability to be life changing for those millions of people that we are talking about. You mentioned the millions of people but that’s 25% of Americans complaining about fatigue each and every day. So, I just want people to understand that Robuvit is not just for fatigue. It’s also for sports performance and enhancement and things like that as well.
Danielle: Uh huh, well, we’re going to look through the studies and talk about French Oak Extract, if you’ve never heard of it, its Robuvit spelled ROBUVIT, Horphag Research has brought it forward. We are going to talk about the studies, publications. If you are a formulator where you would want to put it inside of formulations, it’s going to be pretty extraordinary. This is a breakthrough here. You are hearing it first on Science of Your Life. I’m Danielle Lin with Dr. Fred Pescatore.
You are listening to Science of Your Life. This is exciting because when you go around the world and you look at nutraceuticals and the fact that what we are talking about today is Robuvit, spelled ROBUVIT, it’s a French Oak Extract from Horphag Research. It was awarded at Vitafoods, which is one of the largest trade events in the world and most recognized, it received the nutra-ingredient award. Ingredient of the Year for Sport and Energy. When we look at this category it’s just expanding in the U.S. Market and Dr. Fred Pescatore is joining us. Dr. Pescatore, it’s a broader aspect than just like we classically look at energy products. This one has value for detox and sports performance as you were mentioning. Talk more about that.
Dr. Fred Pescatore: Yeah, I mean it really does. I mean a lot of people focus on fatigue because that’s the thing they think of but Robuvit really helps boost endurance and training efficiency for people, for those of us who like to work out. There’s also, it’s a natural detoxifier. It helps support healthy liver function as well because it boosts the body’s natural ability to process toxins. So, Robuvit has a much broader context to it than just fatigue.
Danielle: I like the idea that there’s so many things that go along with it like with the clinical studies. When they look at it do they look at everything? I mean what range when a clinical study is done in relationship to something like Robuvit? What do they look at? 3
Dr. Fred Pescatore: Well, I mean when you are looking at something like Chronic Fatigue Syndrome, you can measure performance of how well an athlete does before taking the supplement and after taking the supplement. By athlete, you don’t have to be a true athlete. It could be you and I who go to the gym often. So, you can look at those. When you look at the 10 published clinical trials there you can see that is exactly what Robuvit does without caffeine and it’s all natural and it is a French Oak Tree and when you get the Bioflavonoids and you get the Roburins (which is where Robuvit gets its name), I mean those are found in nature and solely in this Oak Wood. That’s why it’s so important and that’s why I love this product.
Danielle: I was reading that this caffeine free extract helps to normalize the enzymes in your liver and reduce oxidative stress and one of the recent studies shows that supplementing with Robuvit helps to significantly improve symptoms of temporary hepatic damage including fatigue, nausea, and mild liver enlargement. I’ve never heard of an ingredient (that I know of) that has done that.
Dr. Fred Pescatore: Yeah. It’s amazing and it really comes down to this multitude of different bioflavonoid species that are found in this oak extract. To have something, because as you know, non-alcoholic fatty liver disease is one of the largest growing diseases in this country and Robuvit as the ability to help normalize your liver. That’s pretty amazing!
Danielle: Why is that a growing trend in health…or non-health?
Dr. Fred Pescatore: Oh, non-health, exactly. It’s because we’re all overweight, diabetic, an increase in the amount people drink…too much, and that all contributes to the fatty liver but it’s mostly because of the obesity problem we are facing in the United States today. It’s just yet another effect of the diabetes and obesity epidemic is a fatty liver and to be able to offer something natural to my patients is pretty unique, I think, and that’s where Robuvit comes in.
Danielle: So, if you were formulating a product and you’ve formulated products for years. As I have said to you, I don’t know how you can, you know, you put out newsletters and I think to myself, how could he have learned this much about so much? When you look at Robuvit, who is the target? If you were designing a product or formulating now, you’ve put it in and said sports medicine, how would you categorize it? Would they be individual products?
Dr. Fred Pescatore: There would be individual products. You could also add this into other sports formulas. I would kind of think of it, if I were formulating using Robuvit, I would have a Robuvit for sports and physical enhancements. I would have a Robuvit for liver detox. As far as I’m concerned, Robuvit is kind of going to take the place for me of a silymarin type of product, of a milk-thistle type of product. So, you can kind of put it in a multiple of different ways because it does help with oxidative stress and it’s got all of those bioflavonoids. So, I think Robuvit can be put in a lot of different formulas for a lot 4
of different reasons. I personally used it in my new book called the A-list diet to have people, to help them lose weight because of its detoxification.
Danielle: This is interesting. Well, we’re going to talk about the specifications, the mechanism of action, and the dosages that were in the clinical studies and more when we return. We are with Dr. Fred Pescatore, this is Science of Your Life. I’m Danielle Lin.
We are talking today about Robuvit. If you’ve never heard of it before it is French Oak Extract. You’re really on the threshold of something that is incredibly important. I tend to say that Horphag Research has come out with you (and we’ll talk about Pycnogenol another time) but their branded ingredient may be the most significant story in branding in history of the industry. Like, if you wanted a global leader that left the stones of success, Horphag Research really figured out how to do it. They did it with clinicals and they did it with studies. They did it in a way that held the integrity of one single ingredient for years and Robuvit is now a brand-new ingredient in America. It’s been researched and studied in a global introduction but when you are learning about it today, one thing that is very important and if you are formulating, not only can you back it with science but they also take responsibility for the outreach to consumers and education in campaigns that are second to none. So, when you are looking at formulating, there’s different reasons why you would put a particular ingredient in a formula. You cannot base it on price alone. You have to look at substance if you want to be around for a long time. So, we’re continuing with Dr. Pescatore. I know how passionate you are and one of the things you said to me is that it had a study on muscle repair. How does that show up in science?
Dr. Fred Pescatore: It’s really interesting because that’s where the whole sports nutrition comes in, the training industry. That’s really a super-incredibly fast-growing category of people who are exercising more. What was found during this 2015 study (so it’s a very recent study) is that daily supplementation with Robuvit sped up the recovery time between exercise sessions because it reduced oxidative stress and we talked about oxidative stress many, many times about how harmful that is to the body, and it increased this generation of ribosomes, which is these little things inside the cell which helps cells repair faster. Interestingly enough, when you alter ribosomal function it’s also been seen in things like Epstein Barr, which also can lead to chronic fatigue. The fact that ribosomal function is a completely new approach to managing Chronic Fatigue Syndrome, I think it’s fascinating how this all works in the cellular protein synthesis machinery because that’s really what we need to get our muscles built because when you exercise you break down muscle to build new muscle.
Danielle: This is one of the interesting that’s happened with this library is you hear people talk about, what’s it for, what’s it for? What you’re speaking to is the mechanism of action and how it differentiates itself.
Dr. Fred Pescatore: Well, that’s why I would like people to understand that because when you understand how something works it really helps you to know how to formulate a product around that and how you can market it to consumers. 5
The beauty about Horphag Research is they do all of the clinical research for you, which I love, and that’s why I love talking about their products and using their products. I’m always excited when they have a new ingredient because they are going to absolutely let you know how it works and how you can use it and how it can better serve your population.
Danielle: So, for example, in the muscle repair, what were the dosages that were used and were they the same dosages like for the study for chronic fatigue or the study with liver protection?
Dr. Fred Pescatore: The dosages they use in the studies are usually around 100mg per day. So, it’s really, I mean that’s what every study used.
Danielle: Okay, then we will talk about it as we continue more about the background and when you partner with Horphag and what happens and the accreditations behind it. But, it can be delivered, it says, in powdered and in capsules. By the way, this isn’t just distribution in America, it’s distribution channels and multiple product formulations that can be created because regulations are different throughout the countries in the world. That is very important. And, Dr. Pescatore, we’ll jump out here for just a minute because in China, when we were talking about what is the fastest growing category, it was sports nutrition, mommy/baby, and sports nutrition. So, we’ll talk about what’s hot with Robuvit, ROBUVIT, and we’ll tell you more about how you can locate them at robuit.com. I’m Danielle Lin and this is Science of Your Life, so you can tune in and check out the leading ingredients from the premier companies that are delivering the best quality when you want to make something that has a lasting power.
You’re listening to Science of Your Life. We’re talking about Robuvit, ROBUVIT, from Horphag Research. I just wanted to give you a little bit of maybe the benefits of working with them as partners because, number 1, it’s a novel ingredient which gives you a novel position in the marketplace and the fact that they spend and are committed to the outreach to consumers with advertising, marketing programs, educational programs, not only the fact that you’re getting top-quality, clinically proven results, the premium brand name is essential and I can tell you because they’ve been leading in branding, when you can spin that bottle around and you formulated it and it has Robuvit on the back of it, that’s powerful for you. It’s also GRAS and non-GMO. It has trademarks and patents so the development of Robuvit, though it only started a few years back, you’re talking about management behind it and extraction technology standardizing analytics and completely compliant with testing. Especially when you are looking at liver and areas of this where toxicity testing is critically important. Dr. Pescatore, you, hands down, I know you look at ingredients and with this one I was just wondering a couple of things before we jump, is on the dosage of this, how is it taken? Is it taken as a daily? Is it taken when you are fatigued and then it goes away and you are better? Then, you are not using it regularly? Or is it a lifestyle ingredient or especially also with sports? How does it work in a formula? 6
Dr. Fred Pescatore: Well, it sort of depends, right? If you’re using it for sports nutrition, let’s say you want to work out 6 days a week or 5 days a week but you need that down-time for repair, you are going to want to take it daily. The dose I recommend, or the dose the company recommends that all of the studies have been done on are anything between 100mg – 300mg per day. Now, if you are in a Chronic Fatigue situation, of course you are going to want to take it every day. If you just had sort of a really good night or a bad night the night before, depending on how you look at it, you may want to just take it that next morning to help your liver flush out all of the toxins from the day before you go to bed or something like that. That might be a one-off type of thing. If we are looking at the fact that Robuvit works for, it has a fatigue component, it has a sports component, it has a recovery and detoxifying component, so it really kind of depends for me and how I would use it for patients would be mostly to have them take 100 mg-300mg per day every day depending. You could probably go on a lower dose as you are feeling better.
Danielle: You were mentioning the content like the bioflavonoid content and it seems like they have a very impressive percentage of the nutrients that are dynamic in Robuvit. Talk about that for just a minute.
Dr. Fred Pescatore: Yeah, I mean that is interesting and that’s something I was hoping we could get to — is that when they extract this from the French Oak you are getting 40% Polyphenols which is pretty impressive, I mean that doesn’t happen very often with a nutritional ingredient. So, you are getting a 40% and that’s of the polyphenol. Those are the active ingredients. That’s what allows your liver to heal and to detox. That is what allows the muscle repair. That is what allows those ribosomes to get back on track. That’s why people start feeling better. It’s because of that high polyphenol content and the fact that it can work on so many different parts of the marketplace with a “me too” other product. That’s why when Robuvit came out and, like I said, it took time for me to even wrap my head around it because it was more vast, and it is certified kosher, it is Halal. You know, the best good laboratory practice, the studies are there, the science is there. I think after doing all of these interviews if I sit down and say if I was putting something together, not a lot of ingredients but one solid ingredient, I really think, and I know Dr. Pescatore you would agree with that, Robuvit really fits the bill on that.
Dr. Fred Pescatore: It absolutely does. It’s got everything you want to make a true, classic formula.
Danielle: Absolutely, an ingredient of the year for sport and energy and Nutra-Ingredients Awards 2017, that’s unbelievably valuable when there are thousands of ingredients that come out and are spread out around the world. Well, thank you very much. Always a pleasure and I’ll look forward to having you together because we’re going to talk about Pycnogenol soon and I can’t wait.
Dr. Fred Pescatore: Thank you.
Danielle: This is Science of Your Life, I’m Danielle Lin.
Mission Sparked by a visionary concept of Healthy Aging more than 50 years ago, Horphag Research remains deeply rooted in a commitment to scientific research surrounding high quality nutritional ingredients. 